Hiyalo
Contributing to Hiyalo's mission to simplify renting, house hunting and home ownership for users, with a new brand identity and design support that stands out.
How did I help:
About Hiyalo
Hiyalo helps working Nigerians access affordable housing through flexible rent financing where they can simply pay their rent monthly — easing the burden of heavy upfront payments and making good homes feel within reach.
At its heart, Hiyalo believes a decent home shouldn’t be a luxury — it should be simple, dignified, and possible.
The Problem and How I Tackled it
Hiyalo’s branding is designed to reflect ease, trust, and innovation in the rental space. The visual identity embodies simplicity and reliability, ensuring a seamless user experience. The logo, a modern and approachable design, symbolizes the harmony between technology and real estate, reinforcing our mission of making housing more accessible. A carefully selected color palette evokes warmth and security, creating an inviting and trustworthy feel. Clean typography and intuitive design elements enhance readability and usability, making the platform both functional and aesthetically appealing. Every detail is crafted to communicate transparency, convenience, and financial empowerment.
The Logo
Typography
Color Palette
Backgrounds and Patterns
Application - Social Media
Application - Pitch Deck
Application - Web
Application - Stationery, Outdoor, Merch
Social Media Design
Upon completion of the brand identity, I collaborated with marketing to create content for social media. Below are some of the designs from that collaboration. I made sure I adhered to the guidelines I had created to ensure cohesiveness across all brand touchpoints.
Email Header Designs
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ALL RIGHTS RESERVED